Navina Khanna thinks big. Two years ago, Khanna and Anim Steel, executive director of the national, campus-based group Real Food Challenge, sent a memo to around 20 food advocacy organizations to propose that they work together on something with a larger impact.

Khanna and Steel had previously studied successful social justice campaigns — such as Martin Luther King’s Birmingham strategy and the more recent “One Penny More Per Pound” campaign to help tomato harvesters in Florida earn a living wage. With these in mind, they wrote out this mission: create a “long-term campaign to re-align national food and agriculture policies with principles of health, sustainability, and fairness.” Read more on Food & Wine.